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Why Customer Relations Is So Important

Customer service


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EdgeRank – Understanding How Your Posts Can Reach More Facebook Fans

Few months back there was a large hue and cry that Facebook has decreased its Page Reach. Page owners found that their posts were reaching a lower percentage of their fans and they were receiving lesser interactions.


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What sets Brand Six apart?

There are virtually thousands of different web development companies currently offering their services at present. If you are looking to get a website developed, designed and hosted, there is literally no shortage of options available to you. But, a lot of people think that designing, developing and establishing a website is an easy thing to do, and is a one- off event that they can easily get done with. However, that is not the case. Once your website is created, constant modifications and editions have to be made, not to mention improvements in order to make the website more good looking, and to keep up with the different changes made to the World Wide Web. Therefore, choosing the right company for your website’s creation and management is very important. So, what sets Brand Six apart from other companies? Here are a few things that you’d like to know:

We deliver the goods

Many companies claim that they have the best work force and can get your website created within a very short span of time at the most affordable rates, but are they able to do it? I don’t think so, and a lot of people who have fallen prey to these antics know so. At Brand Six, we do not make any crazy promises. Our clients know who we are, and what we do. At Brand Six, we have assembled a team of some of the finest working professionals in the industry, almost all of whom have worked for some of the top Fortune 500 companies in the world, setting us in a league of our own. We only strive to bring out the best in any website, and our job is to make sure that our clients get the very best from us. Having an unparalleled amount of experience in the field of web design and development, we can guarantee that you will not be disappointed with what we can do for your page.

Rookies or professionals- We treat you the same

Rookies who are entering the market often find it very difficult to decide which company to work with, since they are scared of getting fooled or not getting proper attention from their clients. On the other hand, we at Brand Six treat our clients with the utmost respect, and regardless of the fact that you are an acclaimed professional in the web development industry or a virtual newcomer; we will guide you through the whole process of web development, and how to get your website up and running. We provide an array of different services, starting from the development of your page from scratch to creating the full design for your page.

Unparalleled marketing services

What happens after your website is up and running? How do you attract visitors to your page? A lot of web development companies do not want to delve in to the marketing area of things, since that is the part where the true resolve of a website is checked. At Brand Six, we have hired only the most talented and the most experienced marketing professionals, who have a complete know how of the internet and how the whole process works. Many of our clients who have worked with us have never left us since, and that is just because of the fact that we are dedicated to providing an unparalleled service, complemented by maximum customer support and an extreme level of devotion and dedication. At Brand Six, we provide you with everything you need and more, making sure that your website gets the right treatment that it deserves.

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Web Design- The importance of using the right templates

When it comes to the design of your website, there are a number of different things that you need to keep in mind. The way your website looks essentially forms the first factor regarding whether you will be able to keep users attracted to your website or not. A great deal of people who are in to web designing will tell you that the crux of this process is to make a website that is good looking, easily accessible and provides simplistic and fluid navigation features. So, what happens when a website needs to be designed? Understanding the whole concept of web design is important, since it will go a long way in determining how many visitors you are able to get on your website. Here is why templates are very important:

Creating a custom web design template can be quite expensive and will set you back a long way. Some of the top business firms and the most popular companies right now make use of unique, custom designed templates, and their websites are designed for thousands of dollars. If you are a new person who is entering this field, you might be looking to start off with a standard web template. Standard templates are much easier and simpler to use, and are available at a very cheap price, if not for free.

For example, if you sign up for the creation of a website on any hosting company or a website that offers domain creation, you will be taken to a page where lots of layouts are available. The main point in choosing a layout is to decide how your website will look to the visitor. Templates are usually pretty straight forward, with downward scrolling, allowing you to add a mix of different pictures and text based content in to your website. Templates are designed thoughtfully, with a multitude of different colors and fonts so as to make sure that your website stands out from the thousands of different websites in the fray.

It is important for website owners to make sure that they choose a template that is decent and good looking, since it forms the identity for their website. Only recently, I came across a website which made use of a unique, side scrolling template. That is, in order to read through the full content, you had to scroll sideways. Now, this is a relatively new concept in many people’s minds, since most of us are just used to scrolling downwards involuntarily in order to get through the content. The website was still in its early stages, but it was obvious that a lot of work was required before it could become a success.

Obviously, it is important for you to make the right selection when it comes to templates. You might either choose a popular one or risk making your website look and feel a lot similar to other websites, or you can choose one that is unique and radically different, and risk moving out of the comfort zone for many people. Striking a balance between these two edges is very important if you want to have your website looking good and unique. There are several layouts that you can choose to begin with, such as the ones available on Word Press. Make sure you think carefully about what suits your website more. For instance, if you own a photography blog, opting for a web template that is primarily designed for text based blogging is foolish. Look for one that is designed for photo albums, and you will soon begin to hit the right chords.

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Graphic Designing 101

Graphic designing has come a long way since the whole concept of graphic design was created back in the early 90’s. Back then, computers were run in black and white imagery, so obviously graphic design wasn’t much of a thriving industry. However, at present, graphic designing is at its all time peak, with stunning graphics and fully animated movies and games entering the fray. Ever wondered how animators and graphic designers get virtual characters to move around? Everybody has heard of Photoshop and what it can do for you, but do you really know the whole concept behind graphic designing? Here are a few things that will help you understand graphic designing better:

There is a difference between graphic design and 3d animation

A lot of people believe that graphic design and 3d animations are virtually similar. However, let me correct that out for you. 3D animations are a part of graphic design, which is a much broader term. Graphic design can constitute pictures which are retouched, colored newly or edited in any way, while it can also mean digitally painted art that has been created with the help of any software program. 3D animation is when a designer takes elements out of these pictures and takes them in to a third dimensional area, making them move and altering the camera angles.

The most common graphic designing software programs

There are a number of different graphic designing programs that you can use if you are new to the whole process. For people who do not have much experience in this field at all, one of the best programs that they can use is Fat Paint. Fat Paint is simple, easy to use and is purely based within your browser, which means you don’t have to worry about extensive installation periods or anything as such. It is simple and very easy to use as well, and to put the cherry on top, Fat Paint is free!

For people who are looking for a simple graphic design and image editing tool, Adobe Photoshop is the best option. There are several versions of Photoshop currently available in the market, complemented by virtually thousands of different filters for you to choose from. Adobe Photoshop comes in several versions, with different versions for professionals and different ones for aspiring photo editors. Photoshop includes a variety of different filters and effects that are great for people who are looking to enter the world of graphic designing. The only drawback is that Photoshop is a tool that comes for a price.

Another great tool that is making the rounds these days is GIMP. Considered by many as a ‘free’ alternative to Photoshop, GIMP generally comes pre- installed on Ubuntu operating systems, but you can also download a Windows version of it from the internet. Other highly advanced graphic and 3d animation tools that require a lot of learning include Maya, Adobe Creative Suite, Corel Draw Creative Suite and Xara Designer Pro 7. These are extensively heavy programs that take up a lot of space, and require very powerful computers too.

Graphic designing is not something that you can start off with immediately. It requires a steep learning curve, which is why you will have to spend a decent amount of your time learning and understanding how graphical content is created and manipulated. It is a time consuming endeavor, but seems very rewarding. At Brand Six, we have a full team of professional graphic designers who have lots of experience in this field, and provide their services to some of the top Fortune 500 companies in the world.

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What you need to know about web design

Designing your website seems like a pretty straightforward task to many people, but there are a range of different decisions that have to be made, and a lot of new ideas have to be implemented. Why is it that you think that the web design industry is thriving at present? People know the importance of a good website, and they know how important it is for a site to look visually appealing. Therefore, some of the top designers in the industry are virtually charging thousands of dollars in order to create layouts and templates for the big businesses and companies. However, what can you do if you are just starting your own website, and are looking to get a well designed website for i? Obviously you do not have the financial resources available as compared to the larger clientele, but you do have a vision in your mind. Here are a few things that you would want to know about web design so as to make your page look sharper, and much better:

–        Get an auto- sizing plugin: Studies have revealed that an increasing number of people on the internet now only visit websites through their smart phones and tablets. Each of these different devices come with a different resolution and gone are the days when the only standard resolution that people would use was 1024 x768. Now, there are a whole host of different resolutions available, and if you want to have a good looking website, it is important that you download a plugin which allows the site to fill up the screen without much ado. There are several different plugins available which are able to check the native resolution of the device you are using to open the website, and will help you resize the page without bringing a drop in quality.

–        Never use large sized imagery: Images look great on websites, in fact, I’ve never come across a page where they haven’t used images. But, I do have seen web pages that include a lot of imagery, and often take a huge while to load. Imagine you are going to view a photo album that is in Full HD, wouldn’t you be worried? A lot of people fail to realize that before uploading images, it is a wise idea to compress them, or to include a link for the original image on their website. If you include a large sized link on your page, not only will you make it more difficult for the people visiting your website to curtail the loading times, but the overall size of your website will also increase substantially. Always use small sized images, and never go for an image that is above 15 KB.

–        Adverts: Everybody wants to include advertisements on their website, and I’m sure you do too. Advertisements get you money on your website, and that is the reason why people are fine with including as many adverts as they possibly can. I say no. You should include a dedicated space for advertisements on your page rather than including tens of different ones on your page. Not only does this make it tremendously difficult for your users to be able to navigate through the website, but it also reduces the image of your website as being a ‘content based’ website. If you don’t want to look like just another website that is looking to make a quick buck on the internet, I suggest you avoid using excessive adverts on your page.

You can also hire Brand Six to design your website for you!

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Website Design- How to make your page look good

Making your website look good might seem like a personal feat in itself, but if you want to set your website apart from the thousands of other sites that are available, it is very important that you adopt a different policy. The design of your website plays a very important in its overall success, since it is the way people will remember your website. If you want to make your website look unique and different, making the right web design choices is very important. However, most of the people are new to the field of online marketing, and hence, don’t really know much about how the whole concept of online marketing works, and what the impact of the design of your website might be. Here are a few tips that can help you make your page stand out from the rest:

Try to reduce scrolling as much as possible: Granted, it might be difficult, but do try to reduce scrolling as much as you possibly can. Nobody likes to keep on scrolling up and down throughout the website, and if you are looking for a way by which you can reduce scrolling, the best option would be to get a readymade template from the internet. These templates are designed to make navigation significantly easier between your page, and will help you set up your website in a much easier, more effective manner. For those who are looking to make a good first impression on your visitors, make sure you choose templates that are easy to navigate in.

Use standard fonts: Arial, Times New Roman, Verdana, Serif and Sans Serif are regarded as standard fonts. These fonts do not make it difficult for people who are trying to read through your page, and people do not have to squint in order to get a clear idea of what is written on the website. Making sure that the readability levels of your website are high is very important, and the only way that you will be able to do that is to by using these standard fonts. A lot of people believe that if they choose unique and different fonts, their website will look much better. But, that could not be any farther from the truth. Remember, success lies in simplicity and if you are able to pull it off, nothing can stop your website from shooting to the top.

Try to avoid excessive advertisements: One of the mistakes commonly made by websites is their excessive amounts of advertising. The minute you land on their page, you will find ads everywhere. You mistakenly click somewhere on the page, you will trigger a popup ad from someplace else. Remember, advertising is okay for your page, but make sure to keep a lid on it. if visitors find nothing but adverts on your page; not a lot of content or unique ideas, they are soon going to back off. You don’t want people to think that your website is based solely upon adverts and does not actually cater to the services of the people, so make sure that this does not happen.

The right colors: An excessively overlooked fact, but if you want to make your website looking good and unique, it is important that you employ the right choice of colors. You don’t want something that begins to sting the eyes, and you don’t want something that makes your website seem to dull. Striking a balance is very important if you want to make your page look good, so choose a unique color combination to go along with your page.

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Toronto based Website Design Hosting- Brand Six

In Toronto, there is virtually no shortage of website development and designing companies. There are hundreds of different firms located online and with brick and mortar offices everywhere, so for propel who are looking to create their own website, it isn’t difficult at all to make the right choice. However, for those who are only just entering the industry, finding out the best website developer or designer is not so easy. Due to the vast number of competitors in the industry, you will come across various different companies who will be offering you packages that are frankly too good to be true. So, how do you make it easier for yourself to get the best website development and designing package? Here are a few things that you need to consider:

–        Check out the experience of the company

Experience matters a lot when we talk about website development. It is important for you to make sure that you select a company that has been performing in this field for a considerable period of time and has had a significant amount of exposure, since you want something that will last you a long time. Hiring a new company might get you good introductory offers, but you cannot be sure of the fact as to whether the company will be handling your requests so well. Therefore, experience in this field matters a lot. There are companies in Toronto who have been providing website development and designing services for the best part of more than a decade, which just goes on to show the level of competition in this field. Currently, experience is the number one thing that you need to be looking at.

–        The work force:

A lot of companies make false claims regarding their own set of workers, giving you the impression that they employ the very best that is on offer. However, most of the time, people get fooled by these companies. You are looking for a company that has a dedicated and talented work force who will not only complement your ideas by their own, but will provide you with working models so as to get a better idea of the impact of your website and whether it will be a viable solution or not. There are certain companies, such as Brand Six, who hire top of the line Fortune 500 company professionals, giving you the idea of how important the work force really is.

–        Testimonials

Client references and testimonials play a very important part when it comes to making the right selection. You are looking to hire a company that has not only done a great job in the past, but also has a reputation to protect from it. Testimonials and reviews on the internet will help you decide which company is the best for you. It is one thing to believe the claims of the company, and it is a totally different thing for you to read what people had to say regarding the company’s services. Always read both sides of the story before you hire any company’s services.

These are important factors that you have to consider when hiring a company for web development and design facilities, since you are going to be entrusting that company with everything you have planned. Obviously, whatever you have in your mind should come out well in reality too, which is why these things matter so much. Brand Six is one of the best companies in the field right now, having worked with top of the line Fortune 500 companies and having provided their services ot various elite companies.

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Top Website Marketing Tips

Looking to make your website more visible and more popular? Everybody wants to attract as many visitors as they can on their websites; to maximize traffic and earn major revenue. However, do you think every other person is able to do that? I don’t think so. There are only so many websites who are able to reach the pinnacle of success, and the most amount of traffic usually flows to them. Now, does that mean that in order to reach the top, you must expend a great deal of your money and time? Is it not possible that a website with a lowly budget ca become successful? Of course it can! If you own a website and are looking to attract decent traffic to your page, here are a few tips from the guys at Brand Six that can help you:

Article submissions:

Since the new updates introduced by Google, articles that are linked to websites hold an even more important position than they did before. Article submissions are regarded by many as a time consuming method, but I must tell you, it is very rewarding. All you have to do is to write articles that relate to your website, and incorporate keywords linking to your website. There are several tools out there that can help you carry out keyword research for this purpose. Once you know the right keywords, the next important thing is to write these articles. All articles should be written from scratch, and need to include original content. It is important for people to make sure that they do not copy the content from anywhere. Write as many as you can, and then submit them to different article directories, with a link to your website in the resource box. The more links there are to your page, the better it would be for your website.

Link Building:

Link building is one of the most rewarding marketing techniques out there. Companies charge hundreds of dollars in order to carry out a link building campaign for your page, but why waste money on it when you can carry out a decent link building campaign on your own? Join several different forums, read some blogs and begin to comment on them. In your comments, always include a link to your page. As I mentioned above, the more links there are, the better it will be. Remember, Google and other search engines will be tracking your links, so make sure that you do everything yourself, rather than employing a marketing bot or using any software program for this purpose.

On page optimization:

I’m surprised to see the number of people out there who do not pay much attention to how their page looks. Altering the looks on your page can result in a drastic improvement in the overall amount of traffic that you get on your page. If your website takes a longer amount of time to load, doesn’t have the proper content on its home page or if it is not keyword optimized, you could be potentially missing out on thousands of new visitors. Therefore, the next best thing to do after optimizing your page externally would be to carry out a full review of your website, and changing it. Search engines pay attention to the content that you market on your website, and therefore, you will find that if you use the right keywords and incorporate high quality content, coupled with pictures and videos on your website, the amount of traffic on your page will increase considerably.

These are three important marketing tips, that anybody can carry out from home in order to get a considerable windfall of traffic.

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The different web development languages

Web development languages have a come a long way since what they used to be. Being an old web development professional whose been in the market for a considerable period of time, I can vouch for the fact that over the passage of time, some of the most popular web development languages have undergone a huge amount of change and massive evolution, resulting in the web as we see today. However, even though there are thousands of different web development languages that are being used in the world today, with several different spin off and rendered versions of each, some of these languages have always remained popular due to their ease of use and feasibility. In the following article, we will review some of the most popular programming languages, and how they have evolved over a considerable period of time:

–        HTML 5:

When we talk about the World Wide Web, the first thing that springs to any person’s mind is the word HTML. HTML stands for Hyper Text Markup Language, a tremendously popular development language used across the globe for the presentation and the construction of web pages. HTML was first created back in 1990, and has since then undergone a whole host of changes and alterations, until finally, the latest version of HTML, known simply as HTML 5 was released a couple of years ago. HTML 5 provides advanced functions and increased capability for mobile app development. Since the smart phone revolution began, more and more websites are looking to build websites that are compatible with mobile phone displays, and HTML 5 has perfected that. Now, even the most common mobile apps are built using HTML 5.

–        PHP

Nothing discounts the popularity of PHP as a web programming language. The programming language came to the fore back in 1995, and has since then grown in popularity. The reason why PHP is so popular is because it is based on the Linux platform, making it an open source, easily modifiable programming language. For programmers, Linux is the most popular developing platform at present, and that is the reason why so many different websites are designed using PHP. PHP is an acronym, which stands for ‘PHP: Hyper Text Processing’. This development language is very common in the development of dynamic websites, and a lot of different websites that make use of heavy Flash elements, animations and different graphical imagery tend to use PHP as their primary development language, but the real reason why PHP is used is because it is relatively light weight when compared with other web development languages.

–        Java Script

Known affectionately as the father of all programming languages, there would be very few people in this world who possess knowledge of computers, but who don’t know much regarding what is Java Script. A very powerful programming language that is used for the development of web apps, mobile apps and websites alike, Java Script has been a driving force in the software industry. The programming language has seen a lot of success, and hundreds of different libraries have been created using this language. Java Script handles dynamism very well, and is used popularly for creating dynamic, content rich web pages. Java Script is open source, and the original programming language can be downloaded easily through the internet if you have a knowhow of the interwebs. The important thing to know about Java Script is that there are several different other languages that are created using Java Script, such as Python. You can check these out in order to get a better idea about the different code libraries.

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